Having a Website is like owning a piece of real estate online. It grows and matures and becomes more valuable as the time goes by.
It can, be shared, be written about, provide value to visitors, sell products, connect followers, and reach across the world.
The best thing yet… is that creating a Website is super easy!
Anybody can create a website from scratch without being technical. No more excuses by saying “I’m technically challenged.” All you need to do is click, drag, load, copy, paste, read instructions, write, and nurture your website and your devoted followers. You never need to do CSS or HTML coding like they used to do years and years ago. Website creation has been developed these days for newbies and for people that have technological know-how.
With that being said… let’s get the Creation of a Website underway, shall we 🙂
There are 4 Main “Pillars” to Create a Website:
1) A Host Provider
- I will introduce Bluehost to you
hostprovider will cost money – don’t fret because I have some information to help you on this
2) A Domain Name
- I will explain how to obtain your very own custom domain name with Bluehost
- A domain name will cost money – it’s minimal. The average cost is ~$12-$15 per year
3) A Website Platform
- I will introduce WordPress to you
- WordPress will cost nothing
4) An Autoresponder
- This keeps you in contact with your followers/ subscribers/ customers/ clients
Don’t let this overwhelm you. I will try to explain the process, in a simple format.
Starting with #1 on the Pillar List above;
1) A Host Provider is needed when you Create a Website
A Word Press website is not a complete package that is ready to go as soon as you use it. You need to connect a hosting provider with a domain. I will explain what a domain is
First, we will start with a hosting provider. I use Bluehost as my provider and I have multiple websites that use this provider. I have nothing but good experiences with them and find customer service outstanding, as they have rescued me out of difficult situations a few times. You can click the link above or the banner below to get started with Bluehost if you are interested.
It costs money, but it’s not expensive and because most websites are related to a business you have the opportunity to claim the expense during tax time.
The next “Pillar” to building a website is Domain. Once signed up, you can need to choose a domain name.
What is a domain? Here is a nice explanation to help you understand what a domain is, from Webopedia.
It is best to pick a domain name with .com only because it is universally known but if you found a domain you really want and it is unavailable as a .com, you should not let that stop you.
Choosing a domain name:
Simply Click on Domains and type a name you want or keyword and then click on Get Started…
Then choose an available option from the results provided – see example below or search new words until you found your favorite.
Once you’ve chosen a domain, you will go through a payment process.
3) Website Platform: WordPress
WordPress will be the choice of website platforms when you used Bluehost. You will be asked to choose a Theme. Most WordPress themes are free and you have multiple choices. If you choose one and find that it’s not working for you, then you can easily choose another one or another one after that until you find one that you resonate with.
What is a Theme? It is how your website is structured. The design of the home page, with fonts, colors, picture sizing, and the overall display and feel of how it functions. Each one has a different function and
To choose a Theme click on 1. Appearance (as shown below) 2. Themes 3. Add New
When choosing a theme, you can filter your choices to be more precise on what you are looking for. Simply click on your preferences and see what themes are found. Choose what you want or try filtering again.
Once you have your theme chosen, you are all set. From here on, you will need to enhance it.
The 4th “Pillar” to hold your website in place is to get an Autoresponder.
This is essential because it keeps you in touch with your reader, customers, clients, potential clients. An autoresponder that I use is Aweber. It collects peoples emails for you. The reason is for you to keep in touch with your followers whenever you have new information to share, like a newsletter, new material/ blog, sales, promotions, new products, and to share information.
Ready to grow your business with email?
Get a glimpse of how sending emails with AWeber can help you connect with customers and grow your business when you sign up for our behind-the-scenes email series.
Aweber has a 30-day money back guarantee and multiple payment plans:
There you have it. Your 4 Pillars to Create a Website are set-up. You have accomplished a lot! Give yourself a pat on the back for your efforts. Well done!
Plug-Ins: You have to add some essential plug-ins. Plug-ins strengthen the use of WordPress and help you custom make your website the way you want it.
Content: You will need to populate your website with content. Content is something of value that you offer your readers. It will contain static pages (home page, about me page, disclaimers, products and services to sell, freebies, videos, and so on).
Traffic: Once you have your website designed and you are happy with how it functions and there is content for your visitors to review…you need to get the word out that this fabulous website exists!
You can help drive traffic to your website with the following tools:
1. Social Media- Facebook, Twitter, Google+, LinkedIn, Instagram, Pinterest, Youtube, Word of Mouth
2. Advertising- Organic and Paid
Analysis: Once you have traffic coming to your site, you will want to monitor their activities to see what parts of your website are doing well and what aren’t. Then make improvements.
There is actually a little more work to this part of it but once you have found what works for you, then all you need to do is rinse and repeat your efforts. Soon your website will be working for you. Just remember, it still needs attention. Never build a website and expect it to automatically take off. You have to give it a kickstart and that kickstart will take effort.
Before you know it, your Website will be a wonderful online real estate that runs 24/7 all year round and reaching out worldwide and making you money for years to come.
Stay tuned for upcoming articles that will guide you through more website creation processes.
Best Wishes from The Cloud.
Entrepreneur & Owner of Cloud9 Marketing Online
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